STATIC – CONTENT & PUBLICITY – DEMI TAYLOR
To devise & manage content and publicity campaign to support the album release of ‘STATIC’ from composer / musician CJ Mirra within the surf market.
Record Label: The state51 Conspiracy
Award winning composer, sound designer and musician CJ Mirra has scored numerous films that have screened at festivals world-wide from London to SXSW. His collaboration with visionary surf filmmaker Chris McClean has resulted in more than 20 celebrated short films as well as the award winning Live A/V show ‘Chasing Zero’, establishing CJ Mirra as ‘the sound of cold water surfing’.
‘STATIC – Original Surf Soundtracks Vol.1’ features 8 tracks originally composed for one of a number of award winning surf films scored by CJ Mirra. Following an in depth interview with CJ Mirra, Demi devised a comprehensive content, publicity and marketing campaign leveraging the artist’s standing within the surf community. She managed the story via social media take-overs, in-depth features, interviews and targeted news pieces focussed on the musician and the album.